At this year’s PCA Trade Show, Sans Pareil Cigars showcased the new packaging for the Gold Super Lancero and Gold Jeddo, along with updated packaging for the rest of the portfolio. This evolution in packaging reflects a commitment to restraint and intentional design.
“The Gold Line has been with us since the beginning,” said David Swinburne, Co-Founder and CEO. “This new presentation reveals it at its highest level.”
Encased in a deep black piano polish, each box offers a mirror-like surface. A custom gold latch, engraved with the Sans Pareil insignia, serves as a tribute to the brand’s founders.
Cigars are carefully aligned within, showcasing clarity and respect. The Gold Super Lancero (Box of 5 – $520 MSRP) and Gold Jeddo (Box of 20 – $520 MSRP) are presented with the phrase “Without Equal” inscribed.
The blends, for the entire portfolio, stay the same. The Gold Super Lancero and Gold Jeddo are now shipped to select retailers.