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Habanos World Days

Habanos World Days

Habanos World Days 1600 900 Michel Arlia

For the first time, the Festival del Habano, which the current health situation has made impossible to organize in Havana, will be celebrated with a multimedia format through a dedicated platform, which will allow all fans to participate in a virtual and interactive experience: the Habanos World Days.

Habanos S.A. has created a portal where it will be possible to attend a rich program dedicated to the world of Habanos from 4 to 6 May. Click the following link to get to the free registration: https://www.habanosworlddays.com.

Cohiba

The virtual event will mainly be dedicated to Cohiba’s 55th Anniversary. It will also feature a presentation of the news for 2021, Habanos World Challenge, pairings, virtual visits to plantations and cigar factories, a virtual fair with exhibitors from all over the world, and much more. Below is a detailed look at the schedule:

May 4th

  • 2 p.m. (CET) – Habanos Premier: Habanos S.A. Co-presidents welcome you. Discover the Cohiba Year and the main product launches for 2021.
  • 2:45 p.m. (CET) – Habanos World Challenge: Show what you know and win a fantastic prize. Let the challenge begin!
  • 3 p.m. (CET) – Opening of the Virtual Trade Show: Exhibitors from all over the world and Habanos S.A. have something to show you. Come visit them.
  • 3 p.m. (CET) –  Press conference: For accredited press only.
  • 4 p.m. (CET) – Habanos Premier: Presentation of the Dupont Articles: A luxurious contribution to the 55th Cohiba’s Anniversary.
  • 4:30 p.m. (CET) – Pairing: Cohiba Behike and Havana Club Maximo pairing by “Mastro de Maestros” Habanosommelier Juan Jesús Machin (Cuba).

May 5h

  • 2 p.m. (CET) – 360º Videos: Virtual visit to plantations and factories, an all-around experience.
  • 2 p.m. (CET) – Habanos World Challenge: Are you the most knowledgeable about Cohiba in the world? Prove it! Continue the challenge.
  • 2:30 p.m. (CET) – Conference: “Cohiba, a success story”
  • 3:30 p.m. (CET) – Habanos Premier: 2021 product launch.
  • 4 p.m. (CET) – Pairing: Cohiba Robustos and Havana Club 15 years Pairing by Manuela Romeralo (Spain), first female Habanosommelier Contest winner.
  • 5 p.m. (CET) – Habanos Premier: Presentation Zenith Cohiba 55th anniversary watch.

May 6h

  • 2 p.m. (CET) – 360º Videos: Virtual visit to La Casa del Habano and Cohiba Atmosphere, an all-around experience.
  • 2:30 p.m. (CET) – Habanos Premier: 2021 product launch.
  • 3 p.m. (CET) – Pairing: Cohiba Maduro 5 Genios and Cognac Martell Cohiba pairing by Darlin López Aguilar, Habanos Sommelier and Habanos World Challenge finalist.
  • 4 p.m. (CET – Pairing: Cohiba Esplendidos and Havana Club Tributo 2021 pairing by Darius Namdar (United Kingdom), Habanos Sommelier Contest winner 2018.
  • 5 p.m. (CET) – Habanos World Challenge: Discover the winners!
  • 5:30 p.m. (CET) – Habanos Premier: 2020 Habanos Award Nominees. Official farewell by Habanos S.A. Co-presidents.

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