Favilli announced a company collaboration on a specialty series of brands with industry veteran Fabien Ziegler. The birth of the partnership was formed from the friendship between Ziegler and Jared Michaeli, President/Co-founder of Favilli, who have shared industry time together and a close friendship outside of the industry. The announcement comes as the duo prepares to launch the first installment of the series in July of this year. The series will offer small production quantities overseen by Indiana Ortez with numbered packaging and a release calendar for consumers to anticipate future installments. Additional product information and details will be released to the public at an upcoming launch event soon to be announced.
“Preparing to share my latest dream with everybody means a lot to me, it has felt like a long time coming, and I am ready for the next evolution! I hope all can enjoy the new series as much as I have enjoyed creating it! I could not have done it alone and am blessed to be able to collaborate with a friend like Jared. This project is designed to awaken many people who may be stuck in a product rut and bring about a different approach to how many of us enjoy traditional cigars. From the packaging to brand messaging to the product mix, this series is a totally unique for the industry and in a product space where I hope my expertise can lend the best consumer experience,” says Ziegler.
“Announcing this collaboration is such a great moment for us, and a first in the many new avenues we are embarking on to reach our vision. In my eyes Fabien has always been a titan in the industry, one who has such an impressive client focus, personal attention to detail and excellent work ethic. The match between us is really a perfect fit as this too is our focus at Favilli in our next 15-year quest of new and better direction. Fabien’s experience in cigars is vast and is greatly highlighted in this collaborative series. Being in Granada with a completely different business model than the norm, both the vision and the personalities of Fabien and Favilli fit so well. We are proud to be the home where this collaboration lives, and I am honored to have a friend and industry mentor like Fabien consider Favilli as his preferred partner for the vision,” adds Michaeli
Favilli and Ziegler are launching the series in the US, with a Canadian release shortly after. Select international markets will see availability as early as September 2022.